The client
Splendid Spaces transforms unique locations across the Netherlands into stunning workspaces for entrepreneurs and SMEs. The philosophy: a beautiful environment — one you become a fan of — adds to freedom, meaning and better work.
Back to work Graphic design
Branding Splendid
A complete brand identity and communication strategy for Splendid, which turns unique locations into stunning workspaces.
Client Splendid & Co
Discipline Graphic design
Year 2026
Context
Splendid had three locations, each with a separate website and dated branding. There was no clear message and the Splendid name was still missing. I was asked to build the brand with a strong, repeatable visual identity that speaks clearly to the audience.
Execution
I built the communication strategy with audience and competitor analysis, core values and archetypes. The visual branding I developed through Design Thinking, colour psychology and carefully chosen typography — from hand-drawn iterations to a final logo and recurring shapes.
Result
A full brand identity with logo, colour, shapes and typography, applied to business cards, print and the workspace itself. Since then I guard the marketing and shoot the photography of the locations.
Ready to start?
Let's get acquainted
A free 15-minute intro call, I'll think along, no strings attached.